Are you struggling to attract people to your business?
Read the end to discover how to turn speculators into customers!
Q: HOW DO I HOW FIND OUT THE BEST METHOD TO ATTRACT PEOPLE TO MY BUSINESS?
1. Do some research to see which methods similar businesses (competitors) use to ‘successfully’ market their business, product or service.
2. Carry out a 3-month trial of one or more methods to discover which ones create the most customer interest.
3. Get together a group of your existing/target customers to learn more about them and the best method(s) to reach out and engage with them. Discover what attracts them to your business and find out what you could offer that would make them want to buy from you rather than someone else.
HERE’S A SIMPLE YET CLEVER MARKETING STRATEGY TO HELP YOU TO TURN SPECULATORS INTO CUSTOMERS:
Q: HOW DO I CONVERT SPECULATORS INTO CUSTOMERS?
1. Promote special offers and discounts to entice potential customers to look at the full range of items you offer.
2. Get them to sign up, register or subscribe so that you can collect their contact details (with their permission,of course).
Q: HOW DO I CLOSE THE DEAL BY GETTING PEOPLE TO BUY FROM ME?
1. Send them information about your products and services and make sure you make payment methods easy
2. Think carefully about the content of your marketing material; use images, footage and language that the potential customer can relate to and find appealing.
3. Sell the ‘benefits’ of your product or service by explaining how it enhances the customer’s life.
4. Whatever your selling price is, make sure you are Offering ‘VALUE FOR MONEY’. (click the following link to learn more https://www.inyourborough.com/value-for-money
Q: HOW DO I DELIGHT MY CUSTOMERS TO MAKE THEM COME BACK AND TO TELL OTHERS ABOUT ME?
1. You could give your customers loyalty cards, VIP treatment and opportunities, membership benefits and so much more
2. Reward customers for referring others to you